Ze Frank is a performance artist, humorist, filmmaker and web designer. He is one of the most influential entertainers online and, for years, he has turned out one viral hit after another. He has frequently appeared at such annual technology events as Pop!Tech and the TED Conference.
He currently is creating a series of video commentaries for Time entitled That Makes Me Think of …
Ze was Artist in Residence at MSN. He has filmed a pilot for the Discovery Channel and written a feature film script for Universal Studios. He serves on the advisory board of Bazaarvoice.com and Buzzfeed.com and consults to a wide range of clients on a wide range of issues. Ze has been an adjunct at New York University, Parsons The New School for Design, SUNY-Purchase, and has guest lectured at Pratt Institute and the Royal College of Art in London.
Vice President/Principal Analyst,
Forrester Research, Inc.
Shar is a leading expert on how businesses can leverage interactive marketing channels and technologies to drive sales and deepen customer relationships. During her 12 years with Forrester, Shar has been instrumental in the development of many of the company's interactive marketing program evaluation methodologies, training courses, and marketing planning tools and has also been part of Forrester's sales and consulting organizations.
Shar was also a consultant with Carlson Marketing Group's Business Strategy Consulting team, developing CRM and email programs for clients including British Airways, Buena Vista Home Entertainment, and Home Depot. Shar began her career at Forrester in 1997 during the early days of the Internet and has written research on customer loyalty, ad networks, and marketing measurement and planning. She is on the board of SEMPO — the search engine marketing professionals organization — and is also widely quoted in the press including such media outlets as BusinessWeek, Fortune, The New York Times, and The Wall Street Journal and is a frequent guest on CNBC and National Public Radio.
Michael Gass has spent his entire advertising career in business development for small to mid-size advertising agencies. After speaking and writing about best new business practices from his own experience and requests from numerous agencies for new business advice, he launched his own consultancy in 2007.
“Michael is without doubt one of the leading, if not the leading social media expert as it relates to the world of advertising and marketing agencies,” Clive Maclean, CMO, Engauge, Columbus, OH.
His social media 'homebase' is Fuel Lines, which in 3 years time Michael has grown into an influential ad agency newbusiness/social media blog that is currently ranked among the top 100 marketing blogs, according to Advertising Age’s, The Power 150, a ranking of the top English-language blogs in the world.
President and CEO, SiteTuners
Tim Ash is the President and CEO of SiteTuners and its parent company Epic Sky. He is the author of Amazon.com e-commerce bestseller Landing Page Optimization: The Definitive Guide To Testing and Tuning for Conversions
During his 20 year involvement with the Internet, Tim has worked with American Express, Sony Music, Verizon Wireless, American Honda, COMP USA, Harcourt Brace & Co., Universal Studios, Eaton, American Red Cross, Texas Instruments, 1-800-Flowers.com and Red Envelope to develop successful Internet initiatives.
Tim has chaired Internet conferences and spoken internationally at numerous industry events including Search Engine Strategies, eMetrics, Affiliate Summit, PPC Summit, eComXpo, PC Expo, and Internet World. Tim is the "By The Numbers" expert columnist for Search Engine Watch, and has written many articles on harnessing the power of the Internet for business.
Founder and Social Media Strategist, Convince and Convert
Jay has provided Internet marketing and strategy since the inception of the medium in 1994. In addition to his work with leading PR firms, Jay has worked with more than 700 companies and organizations, including Nike, John McCain, Sony, Head & Shoulders and 25 of the Fortune 1000.
A founder of five companies, Jay started Mighty Interactive a leading Internet marketing company in 2000, and merged the firm with Off Madison Ave in 2005. Mighty Interactive has been named Arizona’s best Web Design and Internet Marketing Firm for the past five years by readers of Arizona Business Magazine.
Jay was the co-founder of azfamily.com, one of the country’s largest local Web sites, and was a Vice President in the world’s first virtual Web hosting company. Before getting involved with the Internet, Jay was a public relations and political consultant.
Jay lives in Flagstaff, Arizona, where he is half of the duo “Hottie & The Fatso” a local restaurant review blog and podcast he runs with his wife.
Director of Creative, Wieden + Kennedy
Jason Bagley is a graduate of Brigham Young University and has worked as a copywriter and creative director at Wieden & Kennedy Portland for the past 6 years. He has produced work for Coke, Nike, Careerbuilder.com, moviefone.com, Electronic Arts, and Old Spice. Jason’s “Nike Fate” football spot was both a television and YouTube sensation, and was listed in multiple advertising and pop culture publications as one of the best commercials of 2008, and his award-winning careerbuilder.com “TIPS” spot was widely considered one of the best commercials of the 2009 Super Bowl.
As Creative Director for Old Spice, Jason has helped to transform Old Spice from a stale, outdated brand, to one of the most loved brands in America among men 12-30, and his last 12 Old Spice commercials have averaged over 2.5 million YouTube views each. His recent “I’m on a horse” spot became a pop culture phenomenon, receiving over 170 million free media impression and becoming one of the most viral commercials of the decade.
Jason was recently featured on Board Magazine’s “IT” list, and his work has been awarded by The One Show, D&AD, Canne Lions, The Clio’s, Communication Arts, and The Addys.
Founder, Amanda Vega Consulting
Amanda Vega began her career at AOL as a chat moderator 17 years ago. During her tenure at AOL she directly helped to develop and rollout Instant Messenger and Love@AOL (now Match.com’s technology.) Amanda has an MBA from Columbia University, and known industry-wide as an insightful and honest speaker that doesn’t talk AT people, but instead talks with them. After selling her second interactive agency to Ogilvy in 1999, she moved to New York City and opened Amanda Vega Consulting which works with agencies and clients directly helping them optimize and integrate the ongoing stream of new technology and marketing options growing in the online space while also more effectively integrating those into their traditional programs.
Amanda is the CEO of Amanda Vega Consulting, a firm of over 120 people in 15 countries in four languages that handle interactive strategy and implementation for companies such as Betty Crocker, General Mills, Banana Republic, and more. Her firm is technically the oldest social media management company with engagements in the industry dating 10 years.
Amanda is a published author of “PR in a Jar” and contributor to the best selling book “The Social Media Bible”. She’s a frequent industry expert speaker at such conference as Search Engine Strategies and Ad:Tech. She has additionally been featured on Oprah and spoke for the White House Press Core about social media. She is a board member for many local and national non-profits and professional organizations. Amanda was one of the first bloggers on the Internet and helped shape many of the “social media” tools we have today – well before they had a name.
Senior Vice President and General Manager, Laundry Care, The Dial Corporation
Greg Tipsord is Sr. Vice President and General Manager of The U.S. Laundry Care Business at The Dial Corporation, which is headquartered in Scottsdale, Arizona. Dial is a $1.6 billion consumer goods division of Henkel KGaA (located in Düsseldorf, Germany) and markets such well-known brands as Purex laundry detergents, Dial soaps, Renuzit air fresheners, Right Guard anti-perspirants, Combat insecticides and Soft Scrub cleansers. Greg and his team are responsible for the introduction of a breakthrough and exciting new laundry product, Purex® Complete 3-in-1™ Laundry Sheets, the first new detergent form since the introduction of Liquid Detergents in the 1960s.
Prior to joining Dial in January 1994, Greg was in Brand Management at Procter and Gamble from 1990 - 1993. He graduated Summa Cum Laude, with a Chemical Engineering Degree from the University of Cincinnati. Greg serves on the Board of Directors for Fresh Start Woman’s Foundation, and the Soap and Detergent Association. He enjoys golf, volleyball and reading.
Greg resides in Scottsdale with his wife and two children.
Chief Revenue Officer, TRAFFIQ
Scott Portugal is TRAFFIQ's chief revenue officer. He is a digital technology veteran with more than 14 years of broad ranging experience. A long-time leader of digital display business development initiatives, Scott brings deep experience in display media selling, buying, ad network management, targeting technologies, and digital media strategies.
Since joining TRAFFIQ in 2008, Scott has helped reposition TRAFFIQ from an auction-based ad exchange to become the industry's leading media planning, buying, and management platform. He currently oversees TRAFFIQ's sales, marketing, and strategic partnership initiatives. Prior to TRAFFIQ, Scott was the Vice President, Publisher Services for TACODA. There, he was instrumental in building TACODA towards its eventual $275M sale to AOL, running national publisher client services and east coast business development efforts. Working with elite publishing partners, Scott's team managed the entire publisher partner lifecycle from deployment through advanced data and audience reporting.
Additionally, Scott helped manage the Maxonline ad network as part of Ask.com and IAC, and he helped build out the Investor-Reach ad network into one of the premium vertical ad networks in the industry. Scott's background also includes RCN Cable, where he ran Midwest carrier sales and affiliate programs, and he also led business development efforts for a leading web design and content management firm in Chicago. Scott holds a B.S. in Psychology from the University of Illinois, Urbana-Champaign.
Director of Mobile Strategy at Sitewire
Sean’s breadth of mobile and emerging media experience consists of a mix of different industries, including B2B technology, online, consumer products and services; he’s also worked for a variety of company sizes, from small start-ups to Fortune 100 businesses. As Partner at Blumo, a mobile marketing agency whose clients include tier-1 consumer brands, Sean leads new business activities, client services, and campaign ideation. Sean also serves as the Director of Mobile Strategy at interactive marketing agency Sitewire, working with national brands on mobile campaigns as a part of an overall brand / marketing strategy.
Managing Director of Digital Public Affairs, Burson-Marsteller
Dallas Lawrence is a Managing Director of Digital Public Affairs for Burson-Marsteller’s wholly-owned digital communications agency, Proof Integrated Communications.
Dallas advises companies, organizations, countries and brands on effective solutions for navigating the intersection of online activity and offline impact critical in today’s ever changing digital marketplace. Before joining Burson-Marsteller, Dallas chaired the social and digital media practice for Washington, DC based crisis communications firm Levick Strategic Communications.
Dallas served for more than five years as a trusted member of President Bush’s communications team, representing the White House and two cabinet agencies in more than a dozen countries during some of the most challenging public affairs crises of the President’s administration. During his tenure in the Administration, he served Secretaries Donald Rumsfeld and Robert Gates as the director of the Office of Community Relations and Public Liaison for the United States Department of Defense, coordinating all outreach with community, civic, and media and policy analyst groups, as well as directing all corporate affairs and global public liaison efforts in more than 150 countries.
Dallas is a frequent speaker at industry events and is a recurring commentator on emerging media for multiple print, radio, television and online outlets. His column on digital issue advocacy and public affairs appears monthly on Mashable.com.
Susan Baier champions the cause of audience relevance with organizations and agencies, helping companies make their marketing more relevant, effective and economical. Susan's strategy work combines a unique mix of marketing, research and business development acumen to help organizations understand their customers and prospects better and learn how to leverage relevance in their traditional and digital marketing initiatives and throughout their organization.
Susan has an MBA in Entrepreneurship and more than 20 years' experience in product and brand management, marketing, research, business development and strategic planning with Fortune 100 firms, agencies and small business. Her company, Audience Audit, offers marketing strategy, relevance consulting and attitudinal audience segmentation research.
CEO and Co-Founder, DoubleDutch
Lawrence Coburn is the CEO and co-founder of DoubleDutch - the first geolocation platform for brands and companies. Previously, Lawrence founded RateItAll, a top ten consumer review property. He is also an Editor at The Next Web's geolocation blog, and a mentor at io ventures - a San Francisco based startup incubator.
SVP of Business Development, metaio
As SVP of Business Development at metaio, Kristina is responsible for continuing the growth and leading position of the company within the Augmented reality space. Her mission is to connect brands, marketers and companies to their consumers by utilizing metaio's technology and creating memorable and effective Augmented Reality campaigns.
Prior to joining metaio, Kristina had founded two technology companies, JumpLane and coComment, that helped iconic brands like Sony, CBS, Fox, Virgin and others create consumer engagement to increase online user acquisition and retention. Kristina also served as a Managing Strategy Consultant in IBM's Media and Entertainment practice, responsible for launching Nielsen Games, WatchNow; and Paramount's international distribution.
Kristina holds an electrical and mechanical engineering degree from Kettering University, and an MBA from Harvard University.
President & Principal, The Grossman Group
David is president and founder of The Grossman Group an award-winning Chicago-based communications consultancy focusing on organizational consulting, strategic leadership development and internal communications. The Grossman Group’s client roster includes Fortune 500 clients such as Cisco Systems, Heinz, Intel, Lilly, LifeScan, Lockheed Martin, McDonald’s, Microsoft, Rockwell Automation, WellPoint and Virgin Atlantic.
David’s book, “You Can’t NOT Communicate: Proven Solutions That Power the Fortune 100” has received accolades and praise from leaders, communication professionals and educators for “reminding leaders (everywhere and at all levels) of the importance of getting communication right” and for providing “proven and practical insights, methods and tools” to enhance results and ensure overall engagement.
Prior to founding The Grossman Group in 2000, David was director of communications for McDonald’s. There he helped evolve what was the Publications Department into a world-class internal communications function and pioneered the “agency model,” building a leadership communications support function for the company’s senior executives.
The Grossman Group was twice named PR Week’s “Boutique Agency of the Year.” David currently teaches the only graduate-level course in internal communications in the U.S. at Columbia University. David was recently named to USA Today’s corporate management and leadership CEO panel and was a finalist for the 2010 NGLCC Wells Fargo Business Owner of the Year Award.
Digital Strategist, Lucid Agency
Michael Barber is a digital marketing strategist who specializes in strategic marketing and planning, new media, search engine marketing (SEO & PPC), web analytics, website user experience, email marketing and media buying. Michael has spent the greater part of his career working for some of the most admired agencies in Phoenix including Nomadic/Emarketing, Sitewire and Off Madison Ave/Mighty Interactive working with a variety of clients including ACCO Brands, Ubisoft Entertainment, Fremantle Media, Pulte Homes, Kroger, Spartan Stores and HOYA Vision.
Brandon M. Willey, a native Arizonan, is a leading business entrepreneur committed to creatively improving the human experience in the worlds of business and technology. Armed with a keen interest in human-to-human relations, he brings considerable experience in both marketing and business leadership as well as a core desire for true innovation. To quote Alan Kay, Brandon adheres to the belief that "the best way to predict the future is to invent it." As a result of this world view, and with an eye for change, for constant improvement of the world around him, he founded Willey Industries in 2006 to begin making this passion a reality.
In 2007, Brandon continued his ventures with the founding of redPear, a Tempe, Arizona-based web, software, and mobile development company that takes a unique approach to the industry. During his time as CEO of redPear he has fostered a passion for building a network of strong relationships around him, and as a result, has led his team at redPear to create the revolutionary industry-shifting web-based relationship manager, named Vyllij, that launched in September of 2009.
As of 2009, Brandon also serves as Chief Visionary Officer of PackFlat Projects, a guide and reference organization that will be setting a new bar for comprehensive sources of information, and is the founder of First Mile, a company that develops low-cost, high quality websites built on an intuitive, proprietary content management system to serve the needs of the small business market. Brandon resides in Tempe with his wife, Andrea, son and daughter, Colin and Sydney. You can follow him at twitter.com/bwilley, or visit his personal blog at robotsarenthuman.com.
Brian Wong, Kiip.me and formerly in Business Development at Digg
Brian is an entrepreneur and a global youth inspirational speaker. He is an early 19-year-old Bachelors of Commerce graduate from the Sauder School of Business at the University of British Columbia. He began his career by creating the world's first automated categorized Twitter discovery tool: Followformation.com. Followformation was featured in Mashable, The Huffington Post, Fast Company.com, The Examiner, The Georgia Straight, The Vancouver Sun, The Globe and Mail, and on the popular internet television channels Building43.com and Intruders.tv. Followformation has been touted as one of the best Twitter user discovery tools, and recently crossed its 600,000th follow milestone.
Brian has spoken at the Tweethouse in Los Angeles and in Austin, TEDx Miami, the F5 Expo in Vancouver along with Malcolm Gladwell, Digital Hollywood LA, the Youth Marketing Conference in Singapore, TagMe Medellin in Colombia, and was recently lauded in the Vancouver Sun as a "a budding internet visionary". He was also recently a recipient of the Top 20 Under 20 awards in all of Canada.
Since graduating, Brian has travelled to multiple international cities to meet with world-class VCs and entrepreneurs, forging his own path through the social media space through restless learning and growing. Along with his travels came an opportunity to work at one of the tech world's hottest companies, Digg.com. Brian is now based in San Francisco, building his next startup, Kiip.me. While at Digg, he helped develop key publisher and technical partnerships. He recently launched Digg's latest Android mobile application, helping grow Digg's rapidly rising mobile presence.
Hotel Valley Ho
6850 E. Main Street
BOLO will be entirely held at Hotel Valley Ho. A block of rooms has been reserved at a special group rate of $139/night + tax.To reserve your room at this special rate, call the hotel at 866.882.4484 by September 1, 2010.